AUO
Touch Taiwan
(2024)
Concept/3D Art/ Composting
This project that I participated in producing at Muzixiii studio.
明亮氛圍搭配玻璃材質點綴,提升科技感的同時,使用幾何造型建構空間,將品牌色融入不同場域,展現 AUO 與生活中的多元領域相互串聯。
以抽象的晶體象徵顯示器,解構重組成柔性耐彎的 Micro LED,代表創新的技術突破;畫面延伸成車艙面板、並轉化為移動中的車子,探索在不同場域及象徵顯示器晶體構成的隧道,期望藉由搭配企業色來突顯 AUO 在不同領域專業的品牌意象。
Featuring a bright atmosphere accented with glass materials, the video enhances the technological feel by using geometric shapes to construct the space. The brand colors are integrated into various scenes, demonstrating AUO's connection with diverse aspects of life.
Abstract crystals symbolize the displays, which are deconstructed and reassembled into flexible, bendable Micro LEDs, representing innovative technological breakthroughs. The visuals extend into car cabin panels, transforming into a moving vehicle. This exploration through tunnels made of display crystals, paired with the corporate colors, aims to highlight AUO's professional brand image across different fields.
(Client) AUO
(Production House) Muzixiii Studio
(Director) Amber Lee / Ray Tsao
(Concept & 2D Design) Kea Xie
(3D Artist) Kea Xie / ShaoKuei Tong /Tom Yi / Lin Yiting / Howway Huang
(Compositing) Kea Xie / Lin Yiting




